About Us

Tourism Dawson Creek was established (2001) in response to local operators and business leaders wanting to further develop and diversify the tourism industry in Dawson Creek.

Tourism Dawson Creek’s focus is that of of a developmental role for the tourism industry and its sectors within Dawson Creek. Tourism Dawson Creek is the recognized Destination Management Organization (DMO) responsible for the marketing and promotion of Dawson Creek.

Tourism Dawson Creek is a subsidiary organization of the Northern British Columbia Tourism Association (NBCTA).

Tourism Dawson Creek also operates the Visitor Centre (VC) and Alaska Highway House.

Tourism Dawson Creek Vision Statement

That Tourism Dawson Creek is recognized as a provincial leader and innovator in destination development and marketing while leading the City of Dawson Creek towards sustainable economic growth and development utilizing the tourism industry.

Tourism Dawson Creek Mission Statement

To facilitate and coordinate sustainable development and promotion of the tourism industry within the City of Dawson Creek for the benefit of the community by creating year-round, memorable visitor experiences through effective Management and Planning; information Management and Research; communications; Destination Development (Infrastructure & services); Product Development; Business and Industry Development; Marketing; Visitor Services; and Stakeholder Services

Tourism Dawson Creek is a member of the following association:

Northern BC Tourism Association

Alaska Travel Industry Association

Canadian Sports Tourism Alliance

Hosting BC

British Columbia Museum Association 

Dawson Creek and District Chamber of Commerce

Deh Cho Travel Connection

American Bus Association

Camping & RVing British Columbia Coalition (CRVBCC)